Pelatihan Sistem Informasi Pengelolaan Layanan dan Manajemen Pelanggan untuk Optimalisasi Layanan pada Era Digital
DOI:
https://doi.org/10.59024/faedah.v1i3.293Keywords:
Information System Assistance, Customer Service and Management, Community Service, Digital EraAbstract
In the digital era, the role of information technology in facilitating services has presented both challenges and opportunities for businesses seeking to provide exceptional customer service. To remain competitive and maintain customer satisfaction, businesses need to implement technology in the form of service management and customer management information systems. Using technology, community service endeavors aim to establish a service management information system and consumer management. For employees and clients, assistance is provided through technology transfer, socialization, training, and technical support. The outcomes of this assistance indicate advancements in consumer data management and the implementation of more effective technology. The PKM implementation team at INSTIKI discovered that active participation from partners and customers contributed to the success of the program. Partner participation helps identify actual needs and issues in the use of information systems, enabling mentoring programs to be tailored to user requirements and optimize service quality in the digital era.
References
Fauzi, Aditya Ahmad, S Kom, M Kom, S E Budi Harto, P I A MM, M E Mulyanto, Irma Maria Dulame, Panji Pramuditha, I Gede Iwan Sudipa, and S Kom. PEMANFAATAN TEKNOLOGI INFORMASI DI BERBAGAI SEKTOR PADA MASA SOCIETY 5.0. PT. Sonpedia Publishing Indonesia, 2023.
Ida Aju Brahmasari, Hj, Drg Dipl, and Hotman Panjaitan. “The Influence of Service Quality, and Customer Relationship Management (CRM) Of Patient Satisfaction, Brand Image, Trust, and Patient Loyalty on Indonesian National Army Level II Hospitals.” International Journal of Business and Management Invention ISSN (Online 5, no. 5 (2016): 2319–8028.
Indrawan, I Putu Yoga, Komang Kurniawan Widiartha, Putu Gede Surya Nugraha, Gede Surya Mahendra, and I Dewa Kadek Laksana Digita. “Rancang Bangun Sistem Informasi Penjualan Dan Piutang Berbasis Website Pada Toko Inti Alam.” INSERT: Information System and Emerging Technology Journal 3, no. 2 (2022): 94–104.
Parwita, Wayan Gede Suka, I Kadek Budi Sandika, I Komang Arya Ganda Wiguna, Made Suci Ariantini, and Desak Made Dwi Utami Putra. “Pelatihan Pemanfaatan Aplikasi Microsoft Office Bagi Siswa SMP N 5 Sukawati.” Journal of Social Work and Empowerment 2, no. 3 (2023): 131–136.
Rahmawaty, Sarah, Budi Rustandi Kartawinata, Aldi Akbar, and Tri Indra Wijaksana. “The Effect of E-Service Quality and E-Trust on E-Customer Loyalty through E-Customer Satisfaction as an Intervening Variable (Study on Gopay Users in Bandung).” In Proceedings of the International Conference on Industrial Engineering and Operations Management, 7:5495–5506, 2021.
Siebert, Anton, Ahir Gopaldas, Andrew Lindridge, and Cláudia Simões. “Customer Experience Journeys: Loyalty Loops versus Involvement Spirals.” Journal of Marketing 84, no. 4 (2020): 45–66.
Sudipa, I Gede Iwan, Rakhmadi Rahman, Moch Fauzi, Fien Pongpalilu, Zunan Setiawan, Miftakhul Huda, Aniek Suryanti Kusuma, Desak Made Dwi Utami Putra, Muhammad Ikhwan Burhan, and Yunita Magrima Anzani. PENERAPAN SISTEM INFORMASI DI BERBAGAI BIDANG. PT. Sonpedia Publishing Indonesia, 2023.
Widiartha, Komang, I Kadek Budi Sandika, and Desak Putu Diah Kumala Dewi. “Rancang Bangun Sistem Informasi Geografis Pelanggan Unit Jasa Pengelolaan Sampah Pada BUMDesa Catu Krewo Sedana.” Jurnal Sistem Informasi dan Komputer Terapan Indonesia (JSIKTI) 2, no. 4 (2020): 11–20.
Wongsansukcharoen, Jedsada. “Effect of Community Relationship Management, Relationship Marketing Orientation, Customer Engagement, and Brand Trust on Brand Loyalty: The Case of a Commercial Bank in Thailand.” Journal of Retailing and Consumer Services 64 (2022): 102826.
