Digital Based Non-Formal Business Education in Improving the Creative Economy: Systematic Literature Review (SLR)
DOI:
https://doi.org/10.59024/ijellacush.v1i2.79Keywords:
Non-formal Business Education, Digital Literacy, Creative EconomyAbstract
Technological developments at this time have an impact on all groups to be more competent in their use. Unfortunately, the use of this technology is still used as an object of communication and consumption, does not provide economic productivity for business development. The community should be aware of and make a big contribution to poverty alleviation activities through digitalization. One of them is that the community needs to increase business knowledge through non-formal business training/education. Along with digital developments and business knowledge, it is hoped that the community will be able to improve the welfare of their families by carrying out creative economic activities. The creative economy in this study is the management of a business in making decisions and implementing them related to the allocation of limited resources among its various members by taking into account the abilities, efforts and desires of each. Even though at first the creative economy was carried out more by the community as a side job and to increase household income, in its development it has become the main source of income if done seriously. The purpose of this study was to find out the portrait of digital-based non-formal business education in improving the creative economy. The method used in this research is Systematic Literature Review (SLR) by collecting and analyzing journals related to keywords. Based on the literature study conducted, it was found that digital business knowledge can improve welfare by carrying out creative economic activities. Another fact is that it has a big role in the development of Micro, Small and Medium Enterprises in Indonesia, especially in the context of poverty alleviation. Technological developments also have a positive impact on practical digital business opportunities. The results of this research have implications for the government and non-formal educational institutions to continue to make programs related to the digital-based creative economy, be it seminars, webinars, training or mentoring.
References
Abima, B., Engotoit, B., Kituyi, G. M., Kyeyune, R., & Koyola, M. (2021). Relevant local content, social influence, digital literacy, and attitude toward the use of digital technologies by women in Uganda. Gender, Technology and Development, 25(1), 87–111. https://doi.org/10.1080/09718524.2020.1830337
Aisha, A. N., Sudirman, I., Siswanto, J., & Andriani, M. (2019). A competency model for SMEs in the creative economy. International Journal of Business, 24(4), 369–392.
Al-Kwifi, O. S., Tien Khoa, T., Ongsakul, V., & Ahmed, Z. U. (2020). Determinants of female entrepreneurship success across Saudi Arabia. Journal of Transnational Management, 25(1), 3–29. https://doi.org/10.1080/15475778.2019.1682769
Aulia, N. A. (2021). Enterpreneurship literacy, Digital literacy, Business continuty.
Bejaković, P., & Mrnjavac, Ž. (2020). The importance of digital literacy on the labour market. Employee Relations, 42(4), 921–932. https://doi.org/10.1108/ER-07-2019-0274
Bol, T. (2020). Inequality in homeschooling during the Corona crisis in the Netherlands. First results from the LISS Panel. https://doi.org/10.31235/osf.io/hf32q
Buhaug, H., & Urdal, H. (2013). An urbanization bomb ? Population growth and social disorder in cities. Global Environmental Change, 23(1), 1–10. https://doi.org/10.1016/j.gloenvcha.2012.10.016
Cerisola, S., & Panzera, E. (2021). Cultural and creative cities and regional economic efficiency: Context conditions as catalyzers of cultural vibrancy and creative economy. Sustainability (Switzerland), 13(13). https://doi.org/10.3390/su13137150
Chaffey, A. D., & Bosomworth, D. (2013). Digital marketing strategy Planning Template Digital marketing strategy Planning Template. January.
Cunningham, S., McCutcheon, M., Hearn, G., & Ryan, M. D. (2021). ‘Demand’ for culture and ‘allied’ industries: policy insights from multi-site creative economy research. International Journal of Cultural Policy, 27(6), 768–781. https://doi.org/10.1080/10286632.2020.1849168
da Silveira, A. B., Levrini, G. R. D., & Ertz, M. (2021). How Digital Platforms Materialize Sustainable Collaborative Consumption: A Brazilian and Canadian Bike-Sharing Case Study. Journal of International Consumer Marketing, 0(0), 1–21. https://doi.org/10.1080/08961530.2021.1907828
de Vries, K., Erumban, A., & van Ark, B. (2021). Productivity and the pandemic: short-term disruptions and long-term implications: The impact of the COVID-19 pandemic on productivity dynamics by industry. International Economics and Economic Policy, 18(3), 541–570. https://doi.org/10.1007/s10368-021-005154
Denanyoh, R., Adjei, K., & Nyemekye, G. E. (2015). Factors That Impact on Entrepreneurial Intention of Tertiary Students in Ghana. International Journal of Business and Social Research, 05(03), 19–29.
Dong, E., Du, H., & Gardner, L. (2020). An interactive web-based dashboard to track COVID-19 in real time. The Lancet Infectious Diseases, 20(5), 533–534. https://doi.org/10.1016/S1473-3099(20)30120-1
Ellis, V., Steadman, S., & Trippestad, T. A. (2019). Teacher education and the GERM: policy entrepreneurship, disruptive innovation and the rhetorics of reform. Educational Review, 71(1), 101–121. https://doi.org/10.1080/00131911.2019.1522040
Faling, M., & Biesbroek, R. (2019). Cross-boundary policy entrepreneurship for climate-smart agriculture in Kenya. Policy Sciences, 52(4), 525–547. https://doi.org/10.1007/s11077-019-09355-1
Fan, T., Schwab, A., & Geng, X. (2021). Habitual entrepreneurship in digital platform ecosystems: A time-contingent model of learning from prior software project experiences. Journal of Business Venturing, 36(5), 106140. https://doi.org/10.1016/j.jbusvent.2021.106140
Gouvea, R., Kapelianis, D., Montoya, M. J. R., & Vora, G. (2021). The creative economy, innovation and entrepreneurship: an empirical examination. Creative Industries Journal, 14(1), 23–62. https://doi.org/10.1080/17510694.2020.1744215
Hassan, A., Saleem, I., Anwar, I., & Hussain, S. A. (2020). Entrepreneurial intention of Indian university students: the role of opportunity recognition and entrepreneurship education. Education and Training, 62(7–8), 843–861. https://doi.org/10.1108/ET-02-2020-0033
Hsu, W. C., Gao, X., Zhang, J., & Lin, H. M. (2011). The effects of outward FDI on home-country productivity: Do location of investment and market orientation matter? Journal of Chinese Economic and Foreign Trade Studies, 4(2), 99–116. https://doi.org/10.1108/17544401111143445
Ikumoro, A. O., & Jawad, M. S. (2019). Intention to Use Intelligent Conversational Agents in e-Commerce among Malaysian SMEs: An Integrated Conceptual Framework Based on Tri-theories including Unified Theory of Acceptance, Use of Technology (UTAUT), and T-O-E. International Journal of Academic Research in Business and Social Sciences, 9(11). https://doi.org/10.6007/ijarbss/v9-i11/6544
Jena, P. K. (2020). Impact of Pandemic COVID-19 on Education in India. International Journal of Current Research (IJCR), August. https://doi.org/10.31235/osf.io/2kasu
Kartini, T. (2017). Equivalency Education through Homeschooling: a Constructive Collaboration in Non-Formal and Informal Education in Indonesia. 88(March 2015), 211–213. https://doi.org/10.2991/nfe-16.2017.55
Kaushik, M. (2020). The Impact of Pandemic COVID -19 in Workplace. European Journal of Business and Management, June, 8–18. https://doi.org/10.7176/ejbm/12-15-02
Lestariningsih, E., Maharani, K., & Lestari, T. K. (2019). Measuring creative economy in Indonesia: Issues and challenges in data collection. In Asia-Pacific Sustainable Development Journal (Vol. 2018, Issue 2). https://doi.org/10.18356/16fa938f-en
Lynch, M., Kamovich, U., Longva, K. K., & Steinert, M. (2021). Combining technology and entrepreneurial education through design thinking: Students’ reflections on the learning process. Technological Forecasting and Social Change, 164(June 2019), 119689. https://doi.org/10.1016/j.techfore.2019.06.015
Markusen, A., Wassall, G. H., DeNatale, D., & Cohen, R. (2008). Defining the creative economy: Industry and occupational approaches. Economic Development Quarterly, 22(1), 24–45. https://doi.org/10.1177/0891242407311862
Mietzner, D., & Kamprath, M. (2013). A competence portfolio for professionals in the creative industries. Creativity and Innovation Management, 22(3), 280–294. https://doi.org/10.1111/caim.12026
Mutanda, M., & Moyo, S. (2021). a Lateral View on Entrepreneurial Literacy and the Role of Tertiary Institutions: a Case Study of South Africa. Academy of Accounting and Financial Studies Journal, 25(4), 1–15.
Nedungadi, P. P., Menon, R., Gutjahr, G., Erickson, L., & Raman, R. (2018). Towards an inclusive digital literacy framework for digital India. Education and Training, 60(6), 516–528. https://doi.org/10.1108/ET-03-2018-0061
Oo, P. P., Sahaym, A., Juasrikul, S., & Lee, S. Y. (2018). The interplay of entrepreneurship education and national cultures in entrepreneurial activity: a social cognitive perspective. Journal of International Entrepreneurship, 16(3), 398–420. https://doi.org/10.1007/s10843-018-0229-4
Pannone, S. J. (2017). The influence of homeschooling on entrepreneurial activities: a collective case study. Education and Training, 59(7–8), 706–719. https://doi.org/10.1108/ET-05-2016-0091
Patrutiu-baltes, L. (2016). Inbound Marketing - the most important digital marketing strategy. 9(2).
Petts, R. J., Carlson, D. L., & Pepin, J. R. (2021). A gendered pandemic Childcare, homeschooling, and parents’ employment during COVID‐19. Gender, Work & Organization, 28, 515-534..pdf. (n.d.).
Ritz, W., Wolf, M., & McQuitty, S. (2019). Digital marketing adoption and success for small businesses: The application of the do-it-yourself and technology acceptance models. Journal of Research in Interactive Marketing, 13(2), 179–203. https://doi.org/10.1108/JRIM-04-2018-0062
Ryan, D., & Jones, C. (2009). Understanding Digital Marketing : Marketing Strategies for Engaging the Digital Generation. 4, 384–387.
Santoso, S. (2020). Optimizing Access to Financial Capital of Creative Economy for Startups Towards Global Competitiveness. Business Economic, Communication, and Social Sciences (BECOSS) Journal, 2(2), 181–189. https://doi.org/10.21512/becossjournal.v2i2.6246
Smith, C., Smith, J. B., & Shaw, E. (2017). Embracing digital networks: Entrepreneurs’ social capital online. Journal of Business Venturing, 32(1), 18–34. https://doi.org/10.1016/j.jbusvent.2016.10.003
Syawfi, I. (2020). Implikasi Pandemi COVID-19 terhadap Hubungan Internasional : Menuju dunia Paska-Liberal. 2019(April).
Tajvidi, M., Wang, Y., Hajli, N., & Love, P. E. D. (2021). Brand value Co-creation in social commerce: The role of interactivity, social support, and relationship quality. Computers in Human Behavior, 115. https://doi.org/10.1016/j.chb.2017.11.006
Thorell, L. B., Skoglund, C., de la Peña, A. G., Baeyens, D., Fuermaier, A. B. M., Groom, M. J., Mammarella, I. C., van der Oord, S., van den Hoofdakker, B. J., Luman, M., de Miranda, D. M., Siu, A. F. Y., Steinmayr, R., Idrees, I., Soares, L. S., Sörlin, M., Luque, J. L., Moscardino, U. M., Roch, M., … Christiansen, H. (2021). Parental experiences of homeschooling during the COVID-19 pandemic: differences between seven European countries and between children with and without mental health conditions. European Child and Adolescent Psychiatry, 0123456789. https://doi.org/10.1007/s00787-020-01706-1
Titik Dwiyati, S., Kholil, A., . R., & Sukarno, R. (2019). Development of Automotive Vocational Homeschooling Education Based on Technopreneurship in Jakarta, Indonesia. KnE Social Sciences, 3(12), 544. https://doi.org/10.18502/kss.v3i12.4124
Verma, D. (2018). A Critical Review of Digital Marketing Digital Marketing View project Financial Reforms View project. 8(10), 321–339.
Vickery, J. (2015). Creative Economy Report 2013 Special Edition: widening local development pathways. Cultural Trends, 24(2), 189–193. https://doi.org/10.1080/09548963.2015.1031487
Zandiatashbar, A., Hamidi, S., Foster, N., & Park, K. (2019). The Missing Link between Place and Productivity? The Impact of Transit-Oriented Development on the Knowledge and Creative Economy. Journal of Planning Education and Research, 39(4), 429–441. https://doi.org/10.1177/0739456X19826271
Zhao, H., O’Connor, G., Wu, J., & Lumpkin, G. T. (2021). Age and entrepreneurial career success: A review and a meta-analysis. Journal of Business Venturing, 36(1), 106007. https://doi.org/10.1016/j.jbusvent.2020.106007
Zhou, Z., & Verburg, R. (2020). Open for business: The impact of creative team environment and innovative behaviour in technology-based start-ups. International Small Business Journal, 1–19. https://doi.org/10.1177/0266242619892793
Zhu, G. (2019). Precision Retail Marketing Strategy Based on Digital Marketing Model. Science Journal of Business and Management, 7(1), 33. https://doi.org/10.11648/j.sjbm.20190701.15